greenwashing

By: Anika Dewjee from Northwestern University The term “fast fashion” was first coined by the New York Times in the 1990s to describe Zara’s mission to get a garment from design to

More than most industries, the fashion industry noticeably asserts their sustainability and environmental initiatives. Yet, over the last 25 years, fashion retail has not only failed to decrease its ecological footprint, but it has worsened in terms of its negative environmental impact